Michael Kleinpoppen has over twenty years of digitalization experience and has been a key account manager at SEEBURGER AG since 2008. He supports German CPG retail clients, focusing on non-food, fashion and online retailers. His role involves working closely with customers and stakeholders to enrich and optimise their business models and sales strategies with digital solutions. This entails analyzing current digitalization practices at a company and advising and supporting customers to get the best out of their business through systems integration. Steffi Albiez joined SEEBURGER in 2021 after graduating in in business psychology. She uses her expert skills in marketing process automation and website optimization to support our CPG/retail, manufacturing engineering and pharmaceutical industry specialists. If you don't find Steffi engrossed in website code or research, you should look for her outside, where she's likely to be on the fields with her dog and horse.